There is a difference between price and pricing. The price is the amount of money you want for each product. Pricing is the process you need to go through to figure out what price to attach to each product. Pricing, therefore, is a strategic process that you must learn, and use, for business success. You will look at two methods: competition-based pricing and cost-based pricing. Each method has its own advantages and disadvantages; plus review the tips for charging by the serving.
