Whether you are a home-based baker selling a single product or a seasoned cake decorator in business for twenty years, your number one bakery goal is to achieve excellence in customer service; anticipating and responding to customers’ needs; creatively solving customer concerns to keep customers coming back.
Customer Service 101
This may sound a bit bizarre to some but as a home-based baker it is your responsibility to teach your customer how to be a “good customer.” Customer service is not only about serving the people who purchase your products; it is about teaching those customer what to do when they are not happy with your service or product. Read More>> 
Building A Community Connection
One of the best ways for home-based bakers to build a community connection, whether it is online or offline is to educate your customers about your products and services and keep an open line of communication so they can ask questions, inquire about pricing, payments and any special needs. Read More>>
Sample Return or Dispute Policy
Every home-based baker should have a Return/Dispute Policy that informs customer how disputes will be addressed. The nature of your baker may not allow you to provide money back guarantees since your products are highly perishable however, bakers should still create a Return/Dispute Policy. Read More>>
Customer Satisfaction Survey
Home-Based Bakers should measure their baked goods against the needs of the customers. A sample customer service survey can assist you in gathering information. Read More>>
